Tesla's 2024 refresh of the Model 3, internally dubbed "Project Highland," marks a significant evolution in the company's most popular electric vehicle. This update brings a host of enhancements in design, technology, and performance, aiming to elevate the driving experience for both new and existing Tesla enthusiasts.
Sleek Exterior and Aerodynamic Improvements
The Highland refresh introduces a more streamlined front fascia and redesigned rear, achieving a lower drag coefficient of 0.219 compared to the previous 0.225. These changes not only enhance the vehicle's aesthetic appeal but also contribute to improved efficiency and range.
Enhanced Interior Comfort and Technology
Inside, the Model 3 Highland offers a quieter cabin experience, thanks to acoustic-laminated glass and additional sound-dampening materials. The interior now features ventilated front seats, customizable ambient lighting, and an 8-inch rear touchscreen for passenger entertainment and climate control. The central display has been updated to a 15.4-inch screen with thinner bezels, providing a more immersive interface.
Performance and Range Upgrades
The updated Model 3 comes in several variants:
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Rear-Wheel Drive (RWD): Equipped with a 60 kWh LFP battery, offering an estimated WLTP range of 513 km.
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Long Range (AWD): Features a 77 kWh NMC battery, extending the range to approximately 629 km.
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Performance Model: Introduced in April 2024, this variant boasts a 0-100 km/h acceleration in 3.1 seconds, adaptive suspension, and a sportier design.
Additionally, the updated models benefit from improved suspension systems, offering a more comfortable and responsive ride.
Advanced Driver Assistance and Safety Features
The Highland update incorporates Tesla's latest Hardware 4.0 suite, enhancing the vehicle's autonomous capabilities. This includes improved camera resolution and processing power, contributing to better obstacle detection and navigation.
Pricing and Availability
As of early 2024, the starting prices for the refreshed Model 3 vary by region, but the upgrades are aimed at maintaining competitive pricing while delivering a more premium experience.
